What if AI could 10x your
audit value?

Turn your audits into $5k-$10k identity engagements. Save 34 hours. Surface insights clients call "game-changing".

See the System

What if AI could 10x your
audit value?

Turn your audits into $5k-$10k identity engagements. Save 34 hours. Surface insights clients call "game-changing".

See the System

What if AI could 10x your audit value?

Turn your audits into $5k-$10k identity engagements. Save 34 hours. Surface insights clients call "game-changing".

See the System

Less executor. More advisor.

Deliver insights clients didn't know they needed. Sign clients who value strategy, not just aesthetics.

Start Today!

Less executor. More advisor.

Deliver insights clients didn't know they needed. Sign clients
who value strategy, not just aesthetics.

$197 launch price saves

Start Today!

Days on research. Hours on slides.
One polite nod from the client.

Stuck in Execution

Clients ask for “just a logo.”

You deliver pixels, not positioning.

In a world of endless tools, you’re still treated as replaceable.

Drowning in Data

You research for hours, but it never feels strategic.

AI makes research faster but without a framework, it becomes more noise.

The Gap

You know strategy is what transforms design into business value.

But the bridge between “executor” and “advisor” feels out of reach. Until now.

Start Today!

Days on research. Hours on slides.
One polite nod from the client.

Stuck in Execution

Clients ask for “just
a logo.”

You deliver pixels, not positioning.

In a world of endless tools, you’re still treated as replaceable.

Drowning in Data

You research for hours, but it never feels strategic.

AI makes research faster but without a framework, it becomes more noise.

The Gap

You know strategy is what transforms design into business value.

But the bridge between “executor” and “advisor” feels out of reach. Until now.

Start Today!

Days on research. Hours on slides. One polite nod from the client.

Stuck in Execution

Clients ask for “just a logo.”

You deliver pixels, not positioning.

In a world of endless tools, you’re still treated as replaceable.

Drowning in Data

You research for hours, but it never feels strategic.

AI makes research faster but without a framework, it becomes more noise.

The Gap

You know strategy is what transforms design into business value.

But the bridge between “executor” and “advisor” feels out of reach.
Until now.

Start Today!

I know this gap because
I couldn't ignore it.

I'm Ruben Precup, a brand & product designer.

8+ years. 750+ projects. Nonprofits, foundations, restaurants, coffee shops, ecommerce.

I kept seeing the same pattern: Designers collected inspiration. Built beautiful identities. But never analyzed what competitors were actually doing, or why it mattered 

to the client's business.

What if the work you're NOT doing is what unlocks premium pricing? This system helps you conduct brand audits that reveal competitive gaps and business opportunities. Cuts analysis time by 75%. Turns audits into $5k-$10k identity engagements.

Less "executor." More advisor.

I know this gap because I couldn't ignore it.

I'm Ruben Precup, a brand & product designer.

8+ years. 750+ projects. Nonprofits, foundations, restaurants, coffee shops, ecommerce.

I kept seeing the same pattern: Designers collected inspiration. Built beautiful identities. But never analyzed what competitors were actually doing, or why it mattered 

to the client's business.

What if the work you're NOT doing is what unlocks premium pricing? This system helps you conduct brand audits that reveal competitive gaps and business opportunities. Cuts analysis time by 75%. Turns audits into $5k-$10k identity engagements.

Less "executor." More advisor.

I know this gap because I couldn't ignore it.

I'm Ruben Precup, a brand & product designer.


8+ years. 750+ projects. Nonprofits, foundations, restaurants, coffee shops, ecommerce.

I kept seeing the same pattern: Designers collected inspiration. Built beautiful identities. But never analyzed what competitors were actually doing, or why it mattered 

to the client's business.

What if the work you're NOT doing is what unlocks premium pricing? This system helps you conduct brand audits that reveal competitive gaps and business opportunities. Cuts analysis time by 75%. Turns audits into $5k-$10k identity engagements.

Less "executor." More advisor.

The era of polymaths is back.

The brand designers of the future are systems thinkers—blending research, strategy, and craft to create clarity clients can buy.

Templates, not chaos

A repeatable audit turns tabs and screenshots into decisions.

Insight over output

Positioning first, pixels second.

Advisor energy

Ask better questions, price for impact, lead the room.

The era of polymaths is back.

The brand designers of the future are systems thinkers—blending research, strategy, and craft to create clarity clients can buy.

Templates, not chaos

A repeatable audit turns tabs and screenshots into decisions.

Insight over output

Positioning first, pixels second.

Advisor energy

Ask better questions, price for impact, lead the room.

The era of polymaths is back.

The brand designers of the future are systems thinkers—blending research, strategy, and craft to create clarity clients can buy.

Templates, not chaos

A repeatable audit turns tabs and screenshots into decisions.

Insight over output

Positioning first, pixels second.

Advisor energy

Ask better questions, price for impact, lead the room.

Turn your audit into leverage.

With AI, you don't have to choose between depth and speed.

Introducing: The AI Brand Identity Audit System:

Strategic Discovery

Ask the questions that unlock 
CLARITY (not chaos).

AI-Powered Analysis
Clear Framework
Ready-to-Present

Turn your audit into leverage.

With AI, you don't have to choose between depth and speed.

Introducing: The AI Brand Identity Audit System:

Strategic Discovery

Ask the questions that unlock 
CLARITY (not chaos).

AI-Powered Analysis
Clear Framework
Ready-to-Present

Turn your audit into leverage.

With AI, you don't have to choose between depth and speed.

Introducing: The AI Brand Identity Audit System:

Strategic Discovery

Ask the questions that unlock 
CLARITY (not chaos).

AI-Powered Analysis
Clear Framework
Ready-to-Present

What’s Inside the AI
Brand Audit Toolkit

Four pieces. One repeatable system. Built to move you from executor to advisor. Everything you need to ask better questions, research faster, and present like a strategist:

$149 value

Notion Audit Template +
AI Prompt Library

From blank pages to a clear audit flow that surfaces real insight.

$99 value

Figma Slides Template

From “nice PDF” to a deck that positions you for $5k–$10k identity work.

$49 value

Setup Guide

From scattered tools to a 30-minute setup that just works.

$97 value

Walkthrough Video

From uncertainty to watch, copy, deliver with confidence.

Total Value: $394

Yours Today For Just $197

Reuse it on every client. The system compounds.

What’s Inside the AI
Brand Audit Toolkit

Four pieces. One repeatable system. Built to move you from executor to advisor. Everything you need to ask better questions, research faster, and present like a strategist:

$149 value

Notion Audit Template +
AI Prompt Library

From blank pages to a clear audit flow that surfaces real insight.

$99 value

Figma Slides Template

From “nice PDF” to a deck that positions you for $5k–$10k identity work.

$49 value

Setup Guide

From scattered tools to a 30-minute setup that just works.

$97 value

Walkthrough Video

From uncertainty to watch, copy, deliver with confidence.

Total Value: $394

Yours Today For Just $197

Reuse it on every client. The system compounds.

What’s Inside the AI
Brand Audit Toolkit

Four pieces. One repeatable system. Built to move you from executor to advisor. Everything you need to ask better questions, research faster, and present like a strategist:

$149 value

Notion Audit Template +
AI Prompt Library

From blank pages to a clear audit flow that surfaces real insight.

$99 value

Figma Slides Template

From “nice PDF” to a deck that positions you for $5k–$10k identity work.

$49 value

Setup Guide

From scattered tools to a 30-minute setup that just works.

$97 value

Walkthrough Video

From uncertainty to watch, copy, deliver with confidence.

Total Value: $394

Yours Today For Just $197

Reuse it on every client. The system compounds.

Your $197 investment pays for itself in one project. The shift in how you work? Priceless.

The math is simple. This toolkit will pay for itself in one day of work. But here's what no number can capture: the confidence of walking into a call knowing you've seen what they haven't.

Save 3+ hours per audit

At a $100/hr rate, that’s $300 back every time you run it.

Turn audits into identity projects

One $500 audit → a $5k rebrand. That’s 25x ROI on your first project.

Leverage it across every client

A system you can reuse with compounding returns for years

Start Today

Your $197 investment pays for itself in one project. The shift in how you work? Priceless.

The math is simple. This toolkit will pay for itself in one day of work. But here's what no number can capture: the confidence of walking into a call knowing you've seen what they haven't.

Save 3+ hours per audit

At a $100/hr rate, that’s $300 back every time you run it.

Turn audits into identity projects

One $500 audit → a $5k rebrand. That’s 25x ROI on your first project.

Leverage it across every client

A system you can reuse with compounding returns for years

Start Today!

Your $197 investment pays for itself in one project. The shift in how you work? Priceless.

The math is simple. This toolkit will pay for itself in one day of work. But here's what no number can capture: the confidence of walking into a call knowing you've seen what they haven't.

Save 3+ hours per audit

At a $100/hr rate, that’s $300 back every time you run it.

Turn audits into identity projects

One $500 audit → a $5k rebrand. That’s 25x ROI on your first project.

Leverage it across every client

A system you can reuse with compounding returns for years

Start Today!

The First Audit
System Built for Freelance
Brand Designers

The First AI Audit System
Built for Freelance Brand Designers

AI Brand
Audit Toolkit

$197

(Launch Price)

Complete 4-Module System

Strategic Discovery Framework

AI Prompt Library (Tool-Agnostic)

Figma Presentation Templates

Setup Guide + Video Training

All Future Updates Included

Get the Toolkit Today!

Payment plans available

The First Audit
System Built for Freelance
Brand Designers

The First AI Audit System
Built for Freelance Brand Designers

AI Brand
Audit Toolkit

$197

(Launch Price)

Complete 4-Module System

Strategic Discovery Framework

AI Prompt Library (Tool-Agnostic)

Figma Presentation Templates

Setup Guide + Video Training

All Future Updates Included

Get the toolkit Today!

Payment plans available

The First Audit
System Built for Freelance
Brand Designers

The First AI Audit System
Built for Freelance Brand Designers

AI Brand
Audit Toolkit

$197

(Launch Price)

Complete 4-Module System

Strategic Discovery Framework

AI Prompt Library
(Tool-Agnostic)

Figma Presentation Templates

Setup Guide + Video Training

All Future Updates Included

Get the Toolkit Today!

Payment plans available

Frequently asked questions

I'm not a strategist. Can I really do this?

That's exactly why this exists. You're not inventing strategy from scratch—you're following a proven systematic framework. Think of it like cooking with a recipe instead of improvising. The system shows you what to analyze, what questions to ask AI, and how to present findings professionally. I used this system for projects that I charged between 8k to 10k. You can too.

I already use ChatGPT for research. How is this different?

Generic ChatGPT prompts produce generic results: "Use blue for trust, orange for energy." This system produces strategic intelligence: "Three competitors dominate blue/orange schemes. Green positions you uniquely in the wellness space while competitors signal 'corporate tech.' Strategic opportunity worth $XX,XXX." Plus you get the complete delivery system—templates, presentation slides, real examples, troubleshooting protocols. Not just prompts. A METHODOLOGY.

Will clients actually pay for audits?

Here's what's happening: They've never seen a professional competitive intelligence audit that reveals market positioning opportunities. The presentation templates create "wow" moments where clients understand: This person really understands our market. The strategy: Position the audit as included in your $8k-$12k identity package—not a separate line item. The audit is what justifies the premium price.

Does this work with Claude instead of ChatGPT?

Yes. The system is TOOL-AGNOSTIC. The methodology and prompts work with ChatGPT, Claude, Gemini, or any AI platform you prefer. You're learning the strategic framework, not memorizing tool-specific commands. Use what you're already comfortable with.

How long will it take me to learn this?

Setup: 30 minutes First audit using the system: 60-90 minutes (as you learn the process) By your third audit: 45 minutes or less You're following a systematic checklist, not learning years of strategy theory.

Frequently asked questions

I'm not a strategist. Can I really do this?

That's exactly why this exists. You're not inventing strategy from scratch—you're following a proven systematic framework. Think of it like cooking with a recipe instead of improvising. The system shows you what to analyze, what questions to ask AI, and how to present findings professionally. I used this system for projects that I charged between 8k to 10k. You can too.

I already use ChatGPT for research. How is this different?

Generic ChatGPT prompts produce generic results: "Use blue for trust, orange for energy." This system produces strategic intelligence: "Three competitors dominate blue/orange schemes. Green positions you uniquely in the wellness space while competitors signal 'corporate tech.' Strategic opportunity worth $XX,XXX." Plus you get the complete delivery system—templates, presentation slides, real examples, troubleshooting protocols. Not just prompts. A METHODOLOGY.

Will clients actually pay for audits?

Here's what's happening: They've never seen a professional competitive intelligence audit that reveals market positioning opportunities. The presentation templates create "wow" moments where clients understand: This person really understands our market. The strategy: Position the audit as included in your $8k-$12k identity package—not a separate line item. The audit is what justifies the premium price.

Does this work with Claude instead of ChatGPT?

Yes. The system is TOOL-AGNOSTIC. The methodology and prompts work with ChatGPT, Claude, Gemini, or any AI platform you prefer. You're learning the strategic framework, not memorizing tool-specific commands. Use what you're already comfortable with.

How long will it take me to learn this?

Setup: 30 minutes First audit using the system: 60-90 minutes (as you learn the process) By your third audit: 45 minutes or less You're following a systematic checklist, not learning years of strategy theory.

Frequently asked questions

I'm not a strategist. Can I really do this?

That's exactly why this exists. You're not inventing strategy from scratch—you're following a proven systematic framework. Think of it like cooking with a recipe instead of improvising. The system shows you what to analyze, what questions to ask AI, and how to present findings professionally. I used this system for projects that I charged between 8k to 10k. You can too.

I already use ChatGPT for research. How is this different?

Generic ChatGPT prompts produce generic results: "Use blue for trust, orange for energy." This system produces strategic intelligence: "Three competitors dominate blue/orange schemes. Green positions you uniquely in the wellness space while competitors signal 'corporate tech.' Strategic opportunity worth $XX,XXX." Plus you get the complete delivery system—templates, presentation slides, real examples, troubleshooting protocols. Not just prompts. A METHODOLOGY.

Will clients actually pay for audits?

Here's what's happening: They've never seen a professional competitive intelligence audit that reveals market positioning opportunities. The presentation templates create "wow" moments where clients understand: This person really understands our market. The strategy: Position the audit as included in your $8k-$12k identity package—not a separate line item. The audit is what justifies the premium price.

Does this work with Claude instead of ChatGPT?

Yes. The system is TOOL-AGNOSTIC. The methodology and prompts work with ChatGPT, Claude, Gemini, or any AI platform you prefer. You're learning the strategic framework, not memorizing tool-specific commands. Use what you're already comfortable with.

How long will it take me to learn this?

Setup: 30 minutes First audit using the system: 60-90 minutes (as you learn the process) By your third audit: 45 minutes or less You're following a systematic checklist, not learning years of strategy theory.

Less executor. More advisor.

Deliver insights clients didn't know they needed. Sign clients who value strategy, not just aesthetics.

Start Today!

$197 launch price saves.

©

2025

THe 1989 Creative | Ruben Precup

©

2025

THe 1989 Creative | Ruben Precup

©

2025

THe 1989 Creative | Ruben Precup